Reviews are a source of engaging your potential customers. Having a solid online reputation is not only a priority but a necessity. When you grab those positive reviews online you assure your customers that you are worth dealing with. If you are not convinced as per inc.com 84% of people trust online reviews as much as they trust their friends and family.
Online reviews nowadays are the biggest source of any business sales.
Online Reviews are a BIG DEAL!
When someone asks you where did you buy a dress from? or what lawyers would you recommend for a property matter? There was a time when people use to just go straight to them for the requisite service but now with the boom in the online presence of the businesses everyone wants to give it a second thought by reading what others have to say about that particular business.
Boom!!! there you go if you don’t have a properly managed online reputation, you may be on a verge of losing that potential customer. even though it was a recommendation. The business now has to ensure that what people are saying about their service online.
Bad reviews are not the problem
Bad reviews are not the problem but poorly managed reviews are!! instead, bad reviews are an opportunity to create that trust among those potential online customers. the first thing any business needs to do is to make the customer feel heard. Once you have managed that bad review with more polite and welcoming reply and give a proper closure to the issue. Other readers online will see that you care about your customers.
Builds Confidence in your brand
Unlike brands like Coke, Pepsi, Nestle, Mc Donalds. It becomes very hard for small business to convince people to trust them. As a small business owner, you need to spend thousands on advertising but if you have one negative review not managed properly, all your money is gone waste. Online review with fairface.com helps you bring that trust to your potential customers that your business is legitimate and they feel more connected.
