Customers reviews are a reflection of your brand and service. They help you attract new customers to your website and helps in increasing conversions. This helps in building confidence and a level of trust among your potential customers. Recent studies have shown that 99% customers look for reviews from the previous customers or clients before buying any service or products online. Reviews are your online word of mouth.
Researchers have proved that people tend to incline more towards recommendations by others than buying products from the internet straightway. Fairface has developed that community which is helpful and is constantly giving feedback about their experience with different businesses and helping the fellow human being.
